On the top: SM Entertainment family
On the bottom: YG Entertainment family
Image: http://omonatheydidnt.livejournal.com/10760654.html
In the Kpop Industry,
SM and YG are 2 out of the 3 biggest Korean entertainment companies. Not only
does SM and YG produce and create Kpop groups, they have the highest grossing
profit and is well known all around South Korea and internationally. Now, although
SM and YG are in the same entertainment business, where they produce and create
Kpop groups, these 2 companies have many unique differences that make them the
top 2 successful companies.
SM and YG use the same process of auditioning and trainee system like every other Korean entertainment business. They hold auditions looking for the most talented person to hopefully bring their company profit but the difference between the two companies are the types of music they produce and what they look for in an idol.
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| 2NE1 from YG Entertainment Image:http://oneasiaa.wordpress.com/2011/07/27/lyricseng-2ne1-ugly/ |
While, SM have very
talented idols under their label, they have been known for choosing idols based
on how they look more than talent. SM believes that they can create the perfect
idol that can sing and dance so, as long as you have the looks and some talent, they will add you into
their company. SM promotes many of their idols on reality shows and variety
shows where, Korean idols from their company can showcase themselves and also
bring publicity for their Kpop group that they are in. Compared to SM, YG is a
little bit different in this area. YG is more talent based and is not focused
on looks. If you watch YG produced music videos, you can see that the Kpop group's vocals are being showcased rather than dancing. YG doesn’t promote their idols as much compared to SM idols but even
without YG idols going on shows, groups from YG like 2NE1 and Big Bang are
still one of the top Kpop groups in South Korea.
Video:https://www.youtube.com/watch?v=wq7ftOZBy0E
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| F(x) from SM Entertainment Image:http://thekpoprage.wordpress.com/category/fx-vs-miss-a/ |
As two of the biggest Korean entertainment
companies, SM and YG produce many popular Kpop groups that bring out the
two companies particular sound. SM Entertainment produced popular Kpop groups like Super Junior, Shinee, Girls’
Generation, EXO, F(x), only to name a few. While, YG produced popular Kpop
groups like Big Bang and 2NE1. Now, these groups have all risen to popularity all
around Asia for their songs and individual character but SM and YG produce very
different genres of music compared to each other. SM’s music has more of an
upbeat pop sound. For example, Super Junior’s most popular song “Sorry, Sorry”
and Girls’ Generation, “I Got a Boy” are very upbeat while, showing dance,
looks, and vocals in videos. While, YG has more of
an electronic, hip hop, R&B sound, while showcasing mostly vocals, which you can hear and see in Big Bang’s song “Monster”
and 2NE1’s song “It Hurts.” music video.
Video:https://www.youtube.com/watch?v=x6QA3m58DQw
I think what makes SM
and YG so successful is how different they are from other companies. They
produce Kpop music with different genres that people are able to sing along to
and really like. Although, these companies are really strict and are very picky
when choosing who they want in their company, they have shown with these
methods, that it can lead to success. These differences that I have talked
about in this blog post is just the general differences but there are a lot of
other things that each company brings into the Korean Industry.
Video:https://www.youtube.com/watch?v=aUiMaz4BNKw
After watching the
music videos, which type of music did you prefer?
I've been following K-pop for a long time, but I never really paid attention to the way that they "churn out" K-pop groups that the way they do. Overall, Big Bang all the way!! ~ ♥
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